March 2013
1 post
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4 Mobile Social Apps Restaurants Need To Be Aware...
Times have changed. It’s no longer essential to get the best ad placement in your neighborhood newspaper to showcase your specials, deals and new menu items. No, print isn’t dead, but there are more effective ways to get in front of this target in a more long term successful way. The Internet has provided a platform for many innovative companies to create applications and websites that attract...
September 2012
5 posts
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No, You Cannot Contact LinkedIn By Phone →
The ABCs Of Leadership From Fisher-Price's David... →
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Social Media Proves Value, Gets Budgets
Many still struggle with how exactly to measure and attribute success
Budgets for social media marketing are on the rise, with both B2B and B2C marketers proving they have generated leads and sales from their social outreach.
In its “State of Digital Marketing 2012 Report,” Webmarketing123 found that 52% of US B2C marketers and 41% of US B2B marketers planned to increase their social...
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5 tips to successfully market to Millennials →
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Social Media Strategy →
August 2012
3 posts
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Social Media Success Doesn’t Happen Overnight
It’s easy to think that all social media campaigns are successful almost immediately, but sadly they aren’t. Not unless you happen to end up with a genius viral video or you’re pretty darn famous and let’s face it… that’s not very likely to happen meaning that you have to work at your campaign in order to find success. You need to nurture your platforms just as you would a child.
Here are a few...
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KiMedia Strategies on Google+ →
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2 iPad Apps Helping Companies Manage Multiple...
We are often asked how we are able to manage as many social profiles as we do for all of our clients. We use quite a few apps that help us monitor, manage, listen and update different social platforms allowing us the ability to quickly and efficiently take care of business. Here are two of our favorite applications:
Facebook Pages for iPad
Why we love this app: The minute someone interacts with a...
July 2012
5 posts
5 tags
Facebook Advertising Fail
Last week we were Tweeting with some of our connections when we saw a post from one that cut our eye. A Twitter connection had seen an ad that was obviously targeting her for one reason or another, clicked it and much to her surprise… was not directed to the pedicure promotion she had clicked on from LivingSocial. This makes me wonder how many other companies are doing things like this and why...
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There’s Always A Place Online For Any Business
It doesn’t matter if you run a concrete mixing business or you are a restaurant owner, there is a place for everyone Online these days. Some businesses may seem a little more social than others, but when it comes down to it every business is run by humans and humans are naturally social. You can’t close a deal without speaking with someone can you? Didn’t think so. Just like you really can’t take...
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Easily Increase The Number of People Talking About...
We are always so focused on increasing the number of likes and follows Online that we forget to focus on creating conversation and engaging with others.
Unfortunately many people get so frustrated with this so if this sounds like you, you’re not alone.
One great way to increase interaction on Facebook is to post polls. Simple polls allowing people to add their own response, and comment. Why a...
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May 2012
13 posts
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Brands Can Now Turn Their Facebook Timeline Into a...
People managing a Facebook Page can now easily create a movie using photos, videos and status updates from their brands’ Timeline.
Timeline Movie Maker from marketing agency Definition 6 spits out a chronological, one-minute clip after the browser tool “parses nostalgia,” “captures your good side” and “finds I-Remember-Whens” on your Timeline.
Users can customize the movie (see below),...
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The Fight Against Bullying -- Kids Take Charge →
WHEN LOGOS ATTACK
8-twelve, the Brookfield restaurant the SURG group is opening with Green Bay Packers’ quarterback Aaron Rodgers and Milwaukee Brewers’ outfielder Ryan Braun, has gotten off to a rough start regarding their brand.
The restaurant’s original name was to be 8*twelve, but with internet fodder suggesting that the asterisk may give Ryan Braun-haters an unnecessary reason to bring up his offseason...
This Heatmap Proves That Looks Are The Most...
There is a lot of debate about whether or not you should include a photo of yourself on your LinkedIn profile. Most of us don’t include one with resumes we send out, and recruiters scan through online profiles like they’re browsing through resumes.
If you do include a photo, you are allowing yourself the chance to be discriminated against, but if you don’t include one,...
Even small businesses can create powerful,... →
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Talking Social Media On Road Trip Radio →
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Sharing Your Files On Facebook
Facebook is taking over the world…
Well maybe not the world, but definitely the Internet. Facebook, the largest Social Media platform, has recently added yet another feature to the always growing and ever evolving website, file sharing.
Sharing Your Files in a Facebook Group
It’s extremely simple to share a file within a Facebook Group. The image below will explain it all.
Do you already use...
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Facebook traded more than 100 million shares in... →
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April 2012
11 posts
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Are Your Marketing Efforts Too Desperate? →
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Be Careful What You Click on Pinterest
Pinterest Scavenger Hunt Scam Hits The Interwebz
Pinterest is a very visual Social Media platform where users share images of food, clothes, drinks, things they want, places they wish to visit along with thousands of other things. People share without thinking because the picture catches their eye. Unfortunately this could pose to be problematic because of the jerks out there that have to...
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A Beginners Guide to Twitter →
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Social and Search, Not Social or Search →
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Update and Cleanup Your LinkedIn Profile
It’s been an entire week since we launched our “Be Social” goals download and provided ourfirst Social Media goal to help people just like you create realistic and more importantly, achievable goals when it comes to their Online, social presence.
This weeks goal is to update your LinkedIn profile. Make sure you’re using a picture that is recent. Is all of your work information correct? Have you...
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Expand Your Social Media Network
All of us at KiMedia Strategies challenge you to make one of your “Be Social goals” this week to Tweet someone new. Step out of your comfort zone and start a conversation with someone you’ve never Tweeted with.
What You Will Gain By Tweeting Someone New
An expanded network of connections
Access to even more potentially new connections
An awesome mix of personalities
A network of people that...
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KiMedia Strategies Focuses on Engagement over... →
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Social Media Analytics Reporting and Strategy →
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Social Media Goals | Free Download →
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Social Media Testimonials →
We're Giving Away 3 Visa Gift Cards! →
February 2012
1 post
7 tags
You Might Want To Jump On the Pinterest Bandwagon
Pinterest, Pinterest, Pinterest….
If you use the Internet for anything social or news related you’ve probably heard of this semi-new Social Media site.
Not another Social Media site!!!
::Insert groans here::
Before you get all huffy-puffy about signing up for a new site I want to give you some reasons why you should NOT write off Pinterest and why you might want to make it a large part of...
January 2012
2 posts
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11 Reasons Why Your Social Media Strategy May Have...
More often than not people feel like their Social Media efforts are getting them nowhere. This is extremely common especially for the smaller, lesser known businesses, products and brands. When things don’t go the way we planned we immediately think that Social Media itself is to blame and that it really will never work for what your goals are.
This is in fact incorrect and here are 10 reasons...
December 2011
10 posts
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Be Social In 2012
2011 was a huge year for many businesses Online. Many found that simply having a presence isn’t all that is needed to have success with Social Media. It was a year or social analytics, influence and trying to figure out what all of that meant to different businesses. It was a year of success and some failure. We learned that even the largest of brands can make some really ridiculous mistakes...
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Understanding Timeline On Facebook →
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HR Shield: Deck Your Office | Holiday Contest →
hrshield:
Contest begins on Friday 12/9/11
Do you deck your office, cubicle or desk for the holidays?
We want to give you the chance to win a $100 Best Buy gift card
This could buy a lot of new pencils (LOL)
How To Enter
Simply take a picture of your office holiday…
I need to decorate my office! Do the holiday cups from Starbucks count?
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Pushing Content Isn't A Strategy
How many times do you see your connections sharing blog posts, videos and links to their website? If your Twitter stream looks anything like mine, your answer might be “too often”.
Too often I see people on Twitter, Facebook and even LinkedIn simply “push content” and I hate to be the bearer of bad news, but this my friends… THIS is not a Social Media or any kind of Internet strategy. This can...
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Ramp up your brand for the New Year
Guest post by Courtney Alexander, Intern at KiMedia Strategies. Find Courtney Online at twitter.com/tupieta and tupieta.net.
The Holiday season is the perfect time to refresh your company’s brand and bring in a little cheer. Consumers have been looking at a lot of the same marketing material all year so why not get festive and show your holiday spirit! Not only will you be updating your...
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